name of the newspaper

This is an idea for the name of the newspaper that i want to create. The first image is of the first idea i had for the name of the magazine, as i have looked at the rolling stone magazine i thought that it may be appropriate to go along the same lines as that magazine due to the fact that the target audience is similar as well as the content.
However i think that the second image may be more appropriate firstly because it isn’t obvious that iv gone on the same lines as rolling stone magazine but also because it is more appropriate to the content that i intend for the newspaper/magazine, being that i want to promote unsigned bands. "WHO?" emphasises the fact that i want to use unsigned and perhaps unknown, local bands/music acts in the newspaper/magazine.



This is the logo that i created in photoshop
however because i wanted to change the layout for my newspaper i felt that i had to make some changes to the logo. Because i wanted to change how i used the space on the cover on my newspaper i wanted the logo to cover up more white space, to do this i simply added a block of colour behind the logo itself this also allowed me to incorperate the strap line into the logo.